STAGES OF COMMUNICATION PROCESS

The communication process is a loop that connects the senders and receiver and operates in both directions. communication is not complete until the original sender knows that the receiver understands the message.


The communication communication process involves eight basic elements: sender, encoding, message, transmission channel, receiver, decoding, noise and the feedback. Managers can improve communication skills by becoming aware of these elements and how they contribute to successful communication. communication can break down at any one of these elements.


1. Source(sender) - The communication process begin with the sender. sender wishes to send a message to the receiver. for example, a salesman making a presentation to the client, or a mother conveying her compassion to the kid, or a teaching students in a class - all are senders in the process of communication.


2. Message - The message is what the sender wants to convey to the receiver. It may be an idea, or feeling, or some information. You as a sender have to express your purpose in the form of a message.
Every message has a purpose or objective. The sender intends - whether consciously or unconsciously - to accomplish some think by communicating. In organizational contexts messages typically have a definite objective to motivate, to inform, to teach, to persuade, to entertain or to inspire. This definite purpose is, in fact one of the principal difference between casual conversation and managerial communication.


3. Encoding - to encode is to put a message into words or images. The sender organizes his message into a series of symbols - either written words or spoken words or gestures or any other symbolic act or a combination of these modes. This is termed as encoding of the message. there are three encoding skills: speaking,writing and body language.
Encoding the matter is a very important element of communication. Using appropriate words and symbols can make the message clear and effective.


4. Transmission channel - The channel is the medium of transmission from one person to anoter person. It is often inseparable from the message. For communication to be effective and efficient, the channel must be appropriate for the message. A phone conversation would be an unsuitable channel for transmitting the complex engineering diagram; overnight mail would be more appropriate. The need and requirement of the receiver must also be considered in selecting a channel of communication.


However one does not always have an option to choose the mode of communication. But one has, the right decision can make the message clearer and more effective. Such choices may be guided by habit or personnel preferences. One person my use the telephone because he dislike writing; another may continue to use handwriting when electronic mail whould be much more efficient. Both modes are appropriate in certain circumstances, so the manager must make individual decisions for each situation.

COMMUNICATION AS A PROCESS

The communication is the process that connects the readers of a bookto the discussion made by the author. The communication is the process that connects you and yours friend via the announcement of her wedding.


Note, for example that each of the previous set of examples contained sender and a receiver and a message. The book written by the author to be read by its audience. 


The simplest model of communication process is as follow:
Sender-----Message-----Receiver


This model indicates three essential elements of communication; Obviously, if one of the elements is missing, no communication can take place. for example, we can send a message, but it is not heard or received by someone, no communication has occurred.

WHY COMMUNICATION HAS GAINED IMPORTANCE IN MODERN SCENARIO

The importance of communication in business has all the more increased with the passage of time as the society is becoming more and more complex and the businesses are getting global. The factors responsible for growing importance of communication are as follow:


1. Global business environment- Now a days organizations operate at transnational level. This needs dealings with people of different cultures and language. The need of effective resultancy enhances communication.


2. Large scale operations - With the expanding economies, businesses are being done on large scale. Consequently size and decentralization of all the organization increase. Coordinating the whole affair needs effective communication.


3. Technological advancement - With fast moving technology, the methods and tecnhniques of work change very fast. Making people understand the newer ways of doing thinks needs effective communication.


4. Role of information - The organization need for information has increased. The business environment is changing very fast and to keep pace with this changing environment, organization have to be abreast with the latest.


5. Changing in management style - Earlier the style of working was - managment decide and orders and the workers perform. Over the period of time, there has been a substantial change in the appproach. Now the emphsis is on partcipative management.


6. Need for better humen relation and higher motivational level - With the growing aspirations of work force and its awareness, keeping the workers motivated and maintaining good relations with them is an important task of the management.


7. Increasing social role - Modern business is being recognized as a social institutio. It has to deal with different segments of the society in different capacities, such as its shareholders, customers, suppliers, trade unions, press etc.

IMPORTANCE OF COMMUNICATION IN BUSINESS

Communication is asocial activity. Need to communicate arise whenever one being has to convey his message to another. The world of business is no different. It consist of organizations and individuals working and interacting with each other. thus we can see the communication from the perspective of an individual and from the prospective of an organization.


1. communication at individual lvel
             In business, one has to deal in person with all kinds of people. You may have to interact with people within your own company: these may be your colleagues or co-workers, superior or subordinates - who may work with you in your own department, in another part of the buildingor in another branch. you also have to deal with people from outside the organization: clients, suppliers, visitors and members of the public. Moreover these people may be friend, acquaintances or strangers - people of your own age, or people who are younger or older than you. The relationship you have with the persons determine the kind of language you use. This relationship may even affect what  you say when you meet with people.: for example, it is not appropriate to say "Hi! How are you!" when meeting the Managing director of a large company. Remember also that your body language, gesture and expressions may tell people more about you than the words you use.


2. communication at organizational level 
               All managerial functions like planning, organizing, directing, coordination and controlling can be well performed with the tool of good communication.
The process of communication makes it possible for managers to carry out their task responsibilities. Information must be communicated to managers so that they will have a basis for planning; the plans must be communicated to others to be carried out. Organizing requires communicating with subordinates so that group goals can be achieved. Oral, written andincreasingly electronic communication arean essential part of controlling communication with others. the communication process is thus the foundation for the management functions.


Similarly, communication connects the organization with the outside world to its customers, suppiers, government authorities or anybody else. Effetive dealing with everybody requires good communication skills.


Not to forget the exchange of information which takes place within an organization and between organizations and environment. Information is very vital for the survival and prosperity of any organization inthe today'sfast changing environment. Passing and receiving information needs communication. more effetive the communication process more efficient and accurate the information will be.


A large share of managerial time is devoted to the activity of communication. Henry Mintazberg, management theorist has described the manager's job in three types of roles - interpersonal roles, informational roles and decisional roles. To perform all these roles efficiently, manager needs to be a good communicator.       

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MEANING AND CHARATERISTICS OF COMMUNICATION

The word communication derieved from the Latin word means "communicate"-to share,exchange,send along,transmit,talk,gesture,write,put in use relate. A number of definition have been given to the term"communication". a few important ones are:


"communication in its simplest form is conveying of information from one person to another"
"communication is the transfer of information from one person to another whether or not it elicits confidence"
communication is an exchange of facts,ideas,opinions or emotions by two or more"

Following are the main characteristics of communication

communication always happens between or among two or more parties- sender and receiver.

communication involve an"exchange- of facts,ideas,opinions,emotions or thoughts.

communication uses verbal ways like words (spoken or written), or non-verbal ways like gestures,postures etc

communication needs a mutuality of understanding between sender and receiver.

communication is a two-way process.

BUSINESS COMMUNICATION

Any act by which one person gives to or receives from another person information about that person’s needs, desires, perceptions, knowledge, or affective states. Communication may be intentional or unintentional, it may involve conventional or unconventional signals, may take linguistic or non-linguistic forms, and may occur through spoken or other modes.




when a newly born baby cries,animal brays,bird scrips,bees hum,churches bell or knell, a mob agitates, a business tycoon presents,a doctor prescribes and a canceller counsels, a negotiator negotiates and a mediator mediates, or you have to see off your nearest and dearest by waving your hands, burning hands with parching tongue or when masses march out to reinstate the deposed chief judge communication happen.


Communication is the exchange of ideas, opinions and information through written or spoken words, symbols or actions